Give your kid the gift of confidence.
They build their first business. A real customer says yes. They realize: I can do this.
A first business kit for kids
Your kid is capable of more than they believe.
You've seen the flashes: the ideas, the grit, the moments they surprise you.
You can tell them they're capable. KidBoss lets them prove it to themselves.
See how KidBoss worksHow KidBoss works
A real business. One fun mission at a time.
KidBoss makes the invisible steps visible.
Each mission gives them one achievable next move, so they don't get overwhelmed or stuck. Then they log it in the app and earn Founder Points.
See the skills they build with every missionFrom first idea to what's next
Start with the kit. Keep going in the app.
Start the business
First Business Kit
A hands-on mission kit that turns starting a business into a game they can finish.
See the kit ↗Keep it growing
The KidBoss App
Turns their real-world business into a game of missions, Founder Points, badges, and new challenges.
Open the app ↗Where it started
Started by a kid. Built for yours.
KidBoss began when Brody asked, “Can we start a business and help other kids start one too?” Lindsay said yes because she wanted him to see that an idea could become something real.
As they built it, Lindsay saw what adults miss: “start a business” sounds like one project, but to a kid it's a dozen places to get stuck. So every hidden step became a small mission.
Then “Can we do this?” became “What's next?” KidBoss wasn't just a business kit. It was a way for kids to discover what they're capable of.

Created by Lindsay Kestenbaum, a mom of two with experience in finance and family therapy. Every part has been shaped alongside her kids.
Bring KidBoss to more families.
Gift KidBoss. Create branded missions. Or bring it to your customers.
Explore partnerships →